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New product

Shop the newest Korean beauty arrivals at Kool Seoul — the latest skincare launches, makeup releases and K-pop drops freshly sourced from Seoul. We update our new arrivals daily, so you're always first to discover the hottest Korean products.

Laneige New Lip Sleeping Mask 20g

Laneige New Lip Sleeping Mask 20g

Built around gentle care, the Laneige New Lip Sleeping Mask supports a smooth, comfortable finish. Layers cleanly with the rest of your K-beauty routine.

Honesi Vita Wrinkle Care Multi Balm

HONESI
$31

Honesi Vita Wrinkle Care Multi Balm

Formulated for daily use, the Honesi Vita Wrinkle Care Multi Balm leaves skin feeling calm and balanced. Ideal for daily use morning and night.

Joodoc Daily Mild Mineral Sunscreen 45ml

JOODOC
$41

Joodoc Daily Mild Mineral Sunscreen 45ml

Lightweight and effective, the Joodoc Daily Mild Mineral Sunscreen conditions skin for a healthier feel. Pairs well with serums and moisturizers.
NARD
$40

Nard Hair Solution Himalayan Nature 1000ml

Hair Solution Himalayan Nature: nARD shampoo (1000ml). Daily wash for a clean, refreshed scalp. Imported from Korea.

Blithe Bubble Slash Mask 120ml

BLITHE
$41

Blithe Bubble Slash Mask 120ml

A mask pack from Blithe that supports a smooth, comfortable finish. Gentle enough for consistent everyday wear.

Benton Heartleaf 80 Skin Toner 70p 210ml

BENTON
$34

Benton Heartleaf 80 Skin Toner 70p 210ml

The Benton Heartleaf 80 Skin Toner 70p leaves skin feeling calm and balanced, ideal after cleansing. Works into any Seoul-style routine.
ABIB
$15

Abib Heartleaf Calming Spot Patch 78 Patches

A Abib favorite in Seoul: this skin patch handles daily hydration. Sourced in Seoul for KoolSeoul.

Aromatica Inspirit Body Mist Basil & Bergamot 120ML

Aromatica body mist (120ml). Light everyday fragrance, shipped from Seoul. Imported from Korea.
250 products

New product

250 products